Meet Our Team
ServiceBridge brings insights from the field back to the office. Meet the leaders who help keep your business in the loop.
Charles Layne
Chief Executive Officer
Charles Layne
As a renowned thought leader and driver of corporate culture, Charles Layne has successfully led founder-owned and private equity owned companies into record growth. His hallmark is building world-class teams that are focused on delivering the best in all areas, thereby creating predictable results. Through smart mergers and acquisitions, Charles integrates top companies while continuing to set records in organic growth expansion. He is an expert at helming SaaS, technology services and software-enabled services and has grown and scaled such businesses time and again.
Charles is highly esteemed in the industry, having won CEO of the Year from the Arizona Commerce Authority as well as multiple ASU Sun Devil 100 awards.
Charles’ talents encompass a multitude of arenas including business and channel development, IT and technology, sales tactics, mergers and acquisitions, go-to-market strategies, product development, and cultural transformations.
A native of Arizona, Charles received his Bachelor of Science in marketing from Arizona State University and a global leadership certificate from the Thunderbird School of International Management. He currently serves as board member for Lumistry, as well as in a board role for non-profit STEP - Student Expedition, focusing on empowering low income first generation prospective college students to realize their full potential.
Andrea Rowan
FSM General Manager and Head of Marketing
Andrea Rowan
Andrea Rowan is a bold and results-driven professional with a proven history of developing targeted strategies that maximize brand awareness, customer acquisition and revenue growth. Andrea has dedicated her career to refining the approach, techniques and strategies that maximize organizational growth within SaaS companies for the B2B segment. She is a creative but practical thinker and loves to find natural applications for both her educational background as well as her professional lessons learned. Andrea is a firm believer that client collaboration is based on a partnership with reliable, credible, and results oriented platforms that drive success for customers.
In addition to her Doctoral Studies within Leadership and Learning in Organizations from Vanderbilt University, Rowan has a Masters of Professional Studies in Organizational Leadership from the University of Denver. Having thrived in startup environments throughout her career, Andrea understands the unique challenges and opportunities that come with scaling businesses and creating disruptive market innovations. Alongside fostering a cohesive and diverse team, Andrea embraces change and leads with a dedication to identify and merge the right opportunities that align the team’s strengths, product offerings, and market dynamics.
Prior to joining GPS Insight, Andrea held seats on executive teams at companies based in NYC, Denver, Dallas, Santa Monica and Raleigh. While traversing her career, Andrea has helped build recognition and growth for some of the largest US household brands. She has a passion for the outdoors, and as a Colorado Native she enjoys spending time with her horses, fly fishing, and hiking. Andrea and her husband (Brian) have two daughters who play ice hockey (Aubrie and Ashlyn) and her family enjoys 300+ days of sunshine in her native state, Colorado.
Garrett Else
Chief Financial Officer
Garrett Else
Garrett Else brings over 30 years of financial and operational leadership to GPS Insight, with a proven ability to guide organizations through periods of growth and transformation. Most recently, he served as Chief Financial Officer of Meriplex, a leading provider of IT and cybersecurity management, where he played a key role in driving strategic planning, process improvement, and operational excellence.
With a strong track record of aligning financial strategy with business objectives, Garrett is well-positioned to help steer GPS Insight through its exciting phase of growth. His experience leading companies through change, combined with his disciplined and forward-looking approach, makes him a valuable partner to the executive team as the organization continues to scale.
Garrett holds a bachelor’s degree in accounting from Gustavus Adolphus College in Minnesota and an MBA in Finance from the University of Texas at San Antonio. Outside of work, Garrett is an avid reader and enjoys playing sports, traveling, and spending time with his wife, two children, and three dogs.
Sandra Hittle
Chief of Staff
Sandra Hittle
Sandra Hittle is Chief of Staff at GPS Insight. Prior to joining GPSI, she worked in numerous industries including education, staffing and public safety technology in an array of marketing, customer success and operations capacities.
Sandra’s greatest strengths are her ability to execute results, build strategy and her people first leadership philosophy. She thrives on building solutions to challenges, optimizing operations and in her ability to cross-functionally bring teams together to achieve goals.
Sandra holds a bachelor’s degree in marketing and international business from Arizona State University and an MBA in marketing from Keller Graduate School of Management. She lives in Scottsdale, AZ with her husband and their Schnoodle, Max. In her free time, she loves to enjoy the outdoors hiking, is involved in martial arts refereeing tournaments and challenging her competitive spirit as undefeated escape rooms and puzzles.
Chris Peacock
Chief Technology Officer
Chris Peacock
As a well-versed in thought and technical leadership, Chris Peacock has successfully enabled private equity owned companies, with rapid growth and scale, to supporting fortune 500 companies.
Chris is a highly accomplished technology executive with over 35 years of experience in large scale architecture, infrastructure and building high performing engaged teams. Chris’ talents span a multitude of areas including business, product, engineering, IT, M&A, and cultural and technical transformations. Chris’ greatest strengths are his ability to optimize organizational costs, forming high functioning teams, delivering high value on time, and identifying areas of new opportunity.
Living in Colorado, Chris received a 1st Class Bachelor of Science in Computer Science from University of the West of England in the United Kingdom.
Brandy Gardner-Tice
Head of People & Talent
Brandy Gardner-Tice
As Head of People and Talent at GPS Insight, Brandy spearheads the company’s human resources strategy, placing a strong emphasis on fostering employee engagement, implementing innovative Human Capital Management (HCM) systems, and deploying various HR tools. Brandy prioritizes the cultivation of trust and meaningful relationships with employees while simultaneously achieving key business objectives.
With over fifteen years of experience in human resources, Brandy’s background includes a notable tenure at SuperShuttle International, where she provided strategic support to over 3,300 employees across multiple locations in the United States.
Brandy holds a bachelor’s degree from Arizona State University. She is a certified Professional in Human Resources (PHR) and a Society for Human Resource Management Certified Professional (SHRM-CP).
An Arizona native, Brandy enjoys hiking and spending time with her family.
Faton Gjuka
Chief Revenue Officer
Faton Gjuka
Faton is a growth executive with deep experience in enterprise software, fintech, and Private Equity operations. He has a proven record of transforming GTM organizations, growing revenues, and exceeding profit targets. He has demonstrated success in launching new products, improving underperforming teams, and managing large operations. Faton is passionate about building and motivating high-performing teams.
